You’re ready to start a blog and monetize it, so you want it to have a distinctive, memorable name, including its own domain name. You don’t want it to be just a generic blog like any other blog in several web hosting sites, with the blog host’s names in it, because you want it to stand out as a brand in itself. You would have wanted to purchase a dot.com name but it has become too common and almost generic. So, how can you have your own distinctive domain name?
How domain names work
It is an address for your website, which helps people searching on the Internet to find you. A domain registrar is a company responsible for registering domain names for all websites in the world. The Internet Corporation for Assigned Names and Numbers (ICANN), a non-profit organization responsible for managing domain names, accredits all domain registrars.
On the other hand, a domain host manages your domain name by using your domain name system records (DNS) to link your domain name to your website, email, and other web services. A number of domain registrars are also domain hosts since they offer both domain registration and management services for a fee.
How is a domain host different from a web host?
Basically, domain hosts manage your address on the Internet, but web hosts store your content.
To build a blog site or any other website, you need both a domain name and a web hosting account. Buying a domain name from a registrar (who also usually offers domain hosting services) means you have the right to use that specific address for an indicated period (usually one year).
You need web hosting to store your content files. You can also inquire if your domain host offers web hosting services.
Creating a web hosting account may be done for free or for a fee.
Why is a distinctive domain name important?
Just like we form instant impressions of people, products, and companies from their names the first time we’ve heard of them, so it is with your blog’s domain name. It’s an important element of your brand, which is your unique identity in the world. It can also help you with search engine optimization (SEO) ranking
Although Google has officially stated that “keywords in a top-level domain (TLD) do not give anyadvantage or disadvantage in search”, GlobeRunner, a Dallas-based SEO firm has investigated cases where subjects moved from a dot.com address to a TLD address, and which then had their TLD address move up in the search rankings.
Bill Hartzer of Search Engine Journal, who has been doing testing since 2014, now recommends that especially if you’re also running Google Adwords ads, consider using a keyword-rich new gTLD (generic TLD) domain name even as you do your own testing.
Your Own Distinctive Name
At Iwantmyname, you don’t have to limit your domain name to a dot.com address anymore. There are more than 400 domain extensions you can use, to make your name more distinctive and memorable. Depending on your blog’s niche, you can have dot.auction, dot.coffee, dot.fish, dot.education, dot.fashion, dot.doctor, dot.engineer, or dot.country, and hundreds of other extensions to your name now.
Aside from having your own distinctive name, you can also simply set it up through a one-click process that links it to more than 100 popular web services like Google Workspace, Shopify, Amazon S3, Tapaffiliate, and WPEngine. This is important especially if you intend to run your blog like a business and have it operate and monetize well through affiliate programs or selling services and products.
Iwantmyname is a domain registrar, and you can easily transfer your existing domain name, if you already have one you’re not happy with, to your preferred name.
Iwantmyname was created in 2008 to uncomplicate the industry and lead in providing simple but useful designs and straightforward processes. It is a member of the CentralNic, PLC Group, one of the biggest names in the domain and web services industry.
Why A Strong Brand Matters
A strong brand starts with people’s perception of you, and people’s perception of you usually starts with your name.
If your blog name is a name they take notice of and can easily recall, and also represents who you are, what you stand for, and what you do for others, it adds value to your brand. It can improve recognition, create trust, support advertising, build financial value, inspire employees, and generate new customers.
If you want your blog to grow and succeed, start strong with your own distinctive domain name.
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Out with the old process, in with the new domain.
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